Książkomat
Książkomat – branding for a Polonia mail club, which sells Polish-language books in the USA (regular “automatic” home delivery).
Brief: a need to use a name in Polish with a .com domain. Characteristics: process automation, “replacement for a store offering books in Polish”. Brand characteristics: related to Polonia, convenient
Target: Polonia living in the USA
Client: Liliowa Sowa LLC
Year: 2014
Performed by NIPO.PL:
– name (including the ksiazkomat.com domain)
– “lektura obowiązkowa” claim
– logo, visuals