An interesting video summarizing the changes made to Philips logo, including the most recent overhaul of the brand logo shield.
Philips is a classic brand, which is more than 120 years old, so there is a lot to talk about; not only about the last overhaul of the brand logo, which is discussed here quite thoroughly. An interesting tidbit of history that reaches the pioneering times of creating company images. At the same time, this is a story about one of biggest branding projects in the world. It is worth watching.
Philips – the history of the logo:
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